"Is Love a Crime?" | 30s Commercial Spot (B)
A 30-second public service advertisement th30s PSA: Stalking Awareness Campaign. It defines repeated, non-consensual contact and gifting as clear stalking crimes, warning against harmful behaviors often masked as romantic devotion. at cleverly explains basic etiquette for respecting the rights of others on social media using a martial arts movie concept.
Year:
2023
Service:
Production
Client:
KOBACO
Project Overview
The video starkly reveals that what perpetrators call "pure affection" is actually a crime scene that invades privacy and threatens survival. Through a powerful twist showing that following someone home or forcing unwanted events is never romantic, it declares any "repetitive action against one's will" as an illegal act. It delivers a stern warning to recognize these actions as criminal and stop stalking immediately before it leads to a greater tragedy.