2023 Social Media Etiquette Techniques | 30s Ver.
A 30-second public service advertisement that cleverly explains basic etiquette for respecting the rights of others on social media using a martial arts movie concept.
Year:
2023
Service:
Production
Client:
KOBACO
Project Overview
Using a martial arts theme, this video creatively presents SNS legal obligations, such as using stickers for privacy and legal fonts/music, as "Manner Kung Fu." It emphasizes that a true "SNS Master" is defined not by follower counts, but by the respect shown for others' rights, encouraging viewers to cultivate a responsible digital citizenship.